OPERATIONAL
[STATUS: OPERATIONAL] · TBA_V2.0
[TBA]
→ AUDIT

// REVENUE_RECOVERY_AUDIT · DEMO_MODE · NOV 2020 – JAN 2021 · [CLIENT: REDACTED]

>

TOTAL_REVENUE

$483,085

ORGANIC_REVENUE

$0

PAID_ATTRIBUTED

$0

PLATFORM_SPEND

$82,384

BLENDED_ROAS

0.00x

ROAS_DELTA

2.22x

Last Touch Overstatement

TOTAL_ORDERS

5,052

TOTAL_REVENUE

$483,085

ORGANIC

$256,758

=

PAID_ATTR

$226,327

÷

PLATFORM_SPEND

$82,384

=

ROAS

3.17x

// TOTAL_REVENUE_OVER_TIME

// REVENUE_BY_ATTRIBUTABLE_SOURCE